Commercial intelligence / Interface design
Read the trend.
Read the trend.
Inspect the records.
We designed the commercial overview to lead into a register and an individual opportunity dossier.
Channel summaries provide a quick comparison, while the records give the figures something a reviewer can inspect.
Explore the work ↓- PROJECT TYPE
- Interface design & front-end development
- DOMAIN
- Commercial intelligence
- DESIGN FOCUS
- Showing lead quality beyond enquiry counts
01 / THE DESIGN DECISION
The totals need a visible basis.
The example contains 20 enquiries, 12 qualified records and six opportunities. We kept the distinction between those stages visible instead of presenting every enquiry as equivalent. The source is the first recorded channel, and the pipeline is unweighted sample value; neither is presented as proof that a channel caused revenue.
02 / THE BUILD
The pages we designed.
The build brings executive overview, channel analysis, enquiry register, opportunity details and review plan into one workspace.
Channel analysis
View the screen ↓Enquiry register
View the screen ↓Opportunity details
View the screen ↓Review plan
View the screen ↓03 / PROJECT NOTES
Project scope.
We designed and built 5 pages for this self-initiated project, including the layouts, responsive behaviour and front-end interactions. The interface uses sample business records.
The screenshots show authored interface states. Live accounts, operational integrations and production transactions are outside this portfolio build.
The gallery shows our rendered pages with identifying details masked.
06 / ON SCREENA closer look.
A closer look.
Page by page.
Start with the overview, then explore the details. These are screenshots of the original interface, with names, contact details and identifying information blurred for privacy.
5 views Select any view to explore
Have a similar project?
Let’s discuss the work.
Tell us what your customers or team need to do. We can help define the pages, records and interactions around that task.