Education

K-12 Coding & Computational Thinking Platform Website

A curriculum-mapped learning platform that turns every browser tab into a coding classroom.

About this project

This coding platform needed a marketing website that could speak to school procurement teams and homeschooling families at once, across three national curricula, without flattening the product's real depth. We structured the site around two journeys: a schools track leading to the teacher dashboard and auto-grading features, and a families track built around the browser-based interactive playground. We built the messaging hierarchy from scratch, translating CSTA, UK and AU curriculum-mapping credentials into plain language for heads of computing and parents alike, with the playground call to action set as the primary entry point.

What we delivered

  • Brand Messaging & Narrative
  • Information Architecture
  • UI Design
  • Web Development
  • Technical SEO
  • Analytics & CRO
  • Accessibility (WCAG 2.2)