12,000 Monthly Orders Processed with Zero Manual Intervention

What We Were Solving

The company shipped 12,000 subscription boxes monthly across four product tiers. The entire fulfilment process was managed through interconnected Google Sheets: subscriber lists, product allocation, shipping labels, and payment tracking. Each month, a team of four spent an entire week preparing the fulfilment run. Subscriber changes, payment failures and address updates were handled ad-hoc, resulting in an average of 340 incorrect shipments per month. Customer complaints were rising and churn had reached 8 percent monthly, well above the 3 percent industry benchmark.

Our Strategic Approach

We built a purpose-designed fulfilment platform that automates the entire subscription lifecycle. Subscriber management handles upgrades, downgrades, pauses and cancellations with appropriate billing adjustments. Payment processing runs automatically with a three-stage retry sequence for failed payments before cancellation. Product allocation uses tier-based rules with variant tracking and inventory management. The shipping integration generates labels and tracking numbers automatically. A subscriber portal lets customers manage their own subscriptions, reducing support volume by 65 percent.

Deliverables

• Automated subscription lifecycle management platform
• Payment processing with intelligent retry for failed charges
• Product allocation engine with tier-based rules and variant tracking
• Shipping integration with automatic label generation
• Subscriber self-service portal for account management
• Fulfilment dashboard with real-time order status tracking
• Automated churn-risk alerting based on engagement patterns
• Revenue analytics with MRR, churn and LTV reporting

Project Timeline

Measurable Results